eHealth Inc. Common Stock (NASDAQ: EHTH)
Company Name:eHealth Inc. Common Stock
Stock Symbol:NASDAQ: EHTH
Class Period Start:03/19/2018
Class Period End (inclusive):07/23/2020
According to the Complaint, eHealth is a health insurance marketplace with a technology and service platform that provides consumer engagement, education, and health insurance enrollment solutions.
The Complaint alleges that throughout the Class Period, Defendants misrepresented and/or failed to disclose to investors: (1) its highly aggressive accounting and modeling assumptions; (2) its skyrocketing rate of member churn, resulting from eHealth’s pursuit of low quality, loss-making growth; (3) its reliance on direct response television advertising, which attracts an unprofitable, high churn enrollee; and (4) as a result of the foregoing, Defendants’ public statements were materially false and misleading at all relevant times